Promoting Family Planning, Maternal, and Child Health through Beauty Parlors in Afghanistan

Access to family planning  information and services is limited in high fertility, conflict settings such as Afghanistan. Access is particularly challenging for women, whose mobility is further limited by social and cultural factors. Given these constraints, SHOPS Plus is implementing an innovative pilot in Kabul training beauty parlor staff to deliver information on family planning and maternal and child health to their female clients. The purpose of the intervention is to reduce key barriers that Afghan women face in accessing health information, products and services. A mixed-method study with a randomized controlled trial design seeks to assess the feasibility of the pilot model and estimate the impact of the intervention on desired outcomes. This poster presents findings from the pre-intervention quantitative survey of parlor clients to understand baseline knowledge, attitudes, and health practices.

This poster was presented by Marianne El-Khoury at the Population Association of America Annual Meeting on April 11, 2019 in Austin, TX.

View the presentation and brief on this topic.


Marianne El-Khoury; Tess Shiras; Soumitra Ghosh

July 2019
Resource Types
Technical Area
Social and Behavior Change
Health Area
Child Health
Family Planning
Maternal Health
health products
social marketing
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Sustaining Health Outcomes through the Private Sector (SHOPS) Plus is a five-year cooperative agreement (AID-OAA-A-15-00067) funded by the United States Agency for International Development (USAID). This website is made possible by the generous support of the American people through USAID. The information provided on this website is not official U.S. government information and does not represent the views or positions of USAID or the U.S. government.

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